Inside Seventy Two is a handcrafted homeware brand creating sustainable Jesmonite pieces, from trays and vases to candle holders and decor.
The ambition was clear. The presence just needed to catch up.
We were brought in to build a proper ecommerce foundation, elevate the visual quality of the brand and support its growth beyond hobby-level beginnings.
We designed and built a Shopify store that reflects the quality and detail of the products themselves.
The focus was on clean layouts, considered typography and a calm, confident feel that allows the handcrafted pieces to take centre stage. Product pages were structured to highlight material, sustainability and craftsmanship, while keeping the buying journey simple and intuitive.
The result is an online store that feels established, not experimental.
Strong product photography was key.
We captured the textures, tones and detail of the Jesmonite pieces in a way that feels natural and premium. The aim wasn’t to over-style, but to show the products clearly and confidently.
The imagery now works seamlessly across the website, social media and marketing.
Beyond visuals, we supported the brand with content creation and social media management.
The tone needed to reflect both the handcrafted nature of the products and the personality behind the brand. From captions to product descriptions, everything was written to feel considered and authentic.
The goal was consistency, not noise.
I cannot thank Little Green Jesus enough for the exceptional service they provided in setting up my small business website. From the very beginning, they were professional, attentive, and incredibly supportive, guiding me through every step of the process with patience and expertise.
Danny and his team took the time to truly understand my vision, and their creative input was invaluable. They offered insightful suggestions that elevated my initial ideas, resulting in a website that is not only visually stunning but also user-friendly and perfectly tailored to my business needs.
Communication was seamless throughout the project. They kept me updated at every stage, addressed all my questions promptly, and went above and beyond to ensure that I was happy with the final product. Their technical skills are excellent, and they delivered the site on time and within budget – no hidden surprises, just outstanding work.
Since launching the website, I’ve received so many compliments from clients about how professional and easy to navigate it is. Plus, their ongoing support has been fantastic; they’ve been quick to assist with any tweaks or updates I needed post-launch.
Founder | Inside Seventy Two