The New Inn in Appletreewick is a well-loved Yorkshire pub with a strong reputation for good food, warm hospitality and a setting that’s hard to beat. After new owners took over, the business needed a refreshed brand and website that reflected their vision and the quality of what they offer. They wanted something modern and welcoming that still felt grounded in the character of the Dales.
We created a simple, confident identity that balances modern design with the character of the Dales. The new brand system works across menus, signage, social content and printed materials, giving the pub a clear and consistent look. It feels fresh without losing the warmth and familiarity that regulars expect.
The website redesign focused on clarity and ease of use. We built a clean, mobile-friendly site that highlights the food, rooms and setting in a way that feels inviting and honest. Clear layouts, strong photography and straightforward navigation give visitors everything they need, from menus to room details and booking info, while keeping the experience relaxed and simple.
We continue to work with the New Inn on a regular basis, producing social content, photography, video and marketing materials that help them stay visible and consistent online. From everyday posts to seasonal campaigns and special events, we support the team with the creative they need to keep momentum going.
The refreshed brand and website give the New Inn a stronger, more professional presence both online and in person. Social engagement has grown steadily and the new visuals help promote the menu, rooms and events with more confidence. The identity now reflects the quality of the pub itself, helping the New Inn reach more people and build on its reputation.
Little Green Jesus have helped our business transform its website and social media presence hugely. They just get what we are about and are so supportive and approachable – nothing is too much trouble for Danny and the team
Owner | New Inn
