Super Seconds Festival is a twice-yearly online sale that brings together more than 250 independent makers from across the UK (and beyond) to sell samples, seconds and end-of-line stock at significantly reduced prices. The festival needed a website that could support rapid seasonal launches, clearly present maker line-ups and essentials like wishlist and event details, while reflecting the creative spirit behind the community.
A Site that Works as Hard as the Event
We designed and built a website that makes it easy for visitors to understand what Super Seconds Festival is, when it’s happening and how to get involved. Pages are structured around key information — line-ups, dates and deals — and stripped of unnecessary clutter so people can find what they need quickly. Strong visuals, clear navigation and a sense of pace help the site reflect the energy of the event each season.
Built for Seasonal Peaks and Easy Updates
Because the festival runs twice a year with different maker lists and details each time, we set up the site so the team can update it quickly and confidently. Whether they’re adding a new line-up, posting FAQs or promoting dates on social, the design and CMS structure gives them flexibility without sacrificing consistency or polish.
Helping Visitors Prepare
The site isn’t just about sale weekend itself. Features like maker line-ups, wishlist prompts and clear “how it works” guidance make it easier for shoppers to plan ahead, browse favourites and be ready when the event goes live. Fast, clear content helps the audience feel informed rather than overwhelmed.
We had a disconnect in design quality between our customer-facing assets and our websites. Our websites looked outdated and no longer on brand. Little Green Jesus was able to fully align our brand across all aspects of the business including the website. When a company grows it is important that no aspect gets left behind. This is what Little Green Jesus was able to do for us, It brought our brand and our brand DNA in front of our customers every single time they visit the site.️
Matthew Jones
CEO & Founder | Roxy Leisure
A Stronger Online Home for a Growing Event
With a focused web design and structure built around how visitors actually use it, Super Seconds Festival now has a reliable online home that works every season. The site helps the festival reach a wider audience, supports the makers involved and gives visitors a smoother experience — whether they’re bargain hunting, planning their wishlist or learning about the event for the first time.
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