UK HADO is bringing a new kind of sport to audiences across the country, blending physical gameplay with augmented reality in a fast-paced competitive experience. As the sport grows in the UK, they needed a website that could introduce HADO clearly, support new venues and players, and give the brand a professional platform to build from.
Because HADO is still unfamiliar to many people, the website needed to explain the concept quickly and clearly. We focused on structure, messaging and visual clarity, helping visitors understand what the sport is, how matches work and what makes the experience different, whether they are discovering it for the first time or looking to get involved
The site was built to support the real needs of the organisation as it grows. That includes clear pathways for players to find sessions, venues to explore partnership opportunities, and audiences to stay up to date with competitions and events. Navigation and page layout were designed to make key information easy to find without overwhelming visitors.
We created a website that is fast, mobile-friendly and simple to manage, giving the UK HADO team a reliable base they can build on over time. Whether they are launching new locations, promoting tournaments or expanding the community, the site provides a flexible foundation that can evolve alongside the sport.
We had a disconnect in design quality between our customer-facing assets and our websites. Our websites looked outdated and no longer on brand. Little Green Jesus was able to fully align our brand across all aspects of the business including the website. When a company grows it is important that no aspect gets left behind. This is what Little Green Jesus was able to do for us, It brought our brand and our brand DNA in front of our customers every single time they visit the site.️
CEO & Founder | Roxy Leisure
The finished website gives UK HADO a confident digital presence that matches the energy of the sport while keeping everything clear and accessible. It helps introduce HADO to new audiences, supports engagement across the UK and provides a strong platform for the next stage of growth.
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